Creativity: New discoveries and persistent ideas

Speaker: Prof. Mark Runco

Date: 26 February, 18:00-19:30

Place: LLC Commons Room


Hosted by the Webster Center for Creativity and Innovation (WCCI)

This event is free, but registration is mandatory here.

Creativity has become a hot topic. It is now used by advertisers, an important part of hiring practices for businesses seeking new employees who will contribute to innovation, a target for education, and recognized in a variety of other disciplines and areas of society. There is a huge demand for creativity, but is the supply also increasing? Certainly the research on creativity is booming. This presentation reviews the state of the art.  It touches on some of the newer discoveries and highlights some of the ideas that have withstood the test of time.  Practical implications are explored, including those, not just for professionals and individuals who want creativity at work, but also for every person, in the mundane situations of everyday.


Speaker biography

Mark Runco earned his PhD in Cognitive Psychology from the Claremont Graduate School. His research has focused on creativity since that time. He has published approximately 300 articles, chapters, and books on creativity. Dr. Runco was the first E. Paul Torrance Professor of Creativity at the University of Georgia from 2008 to 2015 and Director of the Torrance Creativity Center from 2008 to 2010. He remains Distinguished Fellow at the American Institute for Behavioral Research and Technology (La Jolla, CA). In addition to his books and research articles, Dr. Runco developed a comprehensive battery of tests for the assessment of creativity, known as the “rCAB” (described at Dr. Runco is Founding Editor of the Creativity Research Journal, which has been published since 1989, and in 2015 he founded two new journals (Business Creativity and the Creative Economy, and the Journal of Genius and Eminence). He is also Past President of Division 10 (Psychology of Art, Creativity, and Aesthetics) of the American Psychological Association. He co-edited the Encyclopedia of Creativity (1999, 2011), which like his textbook, Creativity: Research, development, and practice (Academic Press), is under contract for a third edition.


This event is free, but registration is mandatory here.

Monday, February 26, 2018

Webster University Geneva, LLC Commons Room
Route de Collex 9 1293 Bellevue, Switzerland

Event Type

Global Campuses, Geneva


genpromo, wcci

Webster University Geneva
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